“The Industry's Best Faculty!”

Bernardine Wu, CEO

Bernardine Wu

CEO, FitForCommerce

Bernardine Wu is the founder and CEO of FitForCommerce, a boutique consultancy that helps hundreds of brands and retailers accelerate their businesses through digital, ecommerce and omnichannel strategies, technology and innovation leverage, and organizational optimization.

An active contributor and thought leader in the industry, Bernardine is a frequent speaker at leading digital commerce and retail conferences including NRF, Shop.org, IRCE and Shoptalk.

Bernardine and the FitForCommerce team powers The Innovation Office which curates emerging technologies - helping retailers keep up with and demystify digital retail innovation and The NRF-FitForCommerce Omnichannel Retail Index - the industry’s premier omnichannel benchmark.