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Martin Barthel, Global Head of eCommerce & Retail Strategy

Martin Barthel

Global Head of eCommerce & Retail Strategy, Facebook

Martin Barthel is the Global Head of eCommerce & Retail Strategy at Facebook – responsible for developing developing category-specific strategies that benefit both pure-play and multi-channel retail businesses of all sizes around the world.

Prior to joining Facebook, Martin Barthel worked for more than 10 years for eBay. Most recently he was member of the German management team, leading the eBay Consumer Electronics, Home & Garden and Motors businesses. Martin started his career working for the fashion brand Chanel as a strategic marketer from 1996 to 2001. Subsequent to this, he worked as a Management Consultant for the Boston Consulting Group for four years.

Martin Barthel studied economics at the EBS in Oestrich-Winkel and also at the ESCP-EAP in Paris, Oxford and Berlin.